AED University On-site Training
Educational Service Providers
The AED Foundation is pleased to introduce its Educational Service Provider Network. This is a select group of training companies, subject matter experts, and speakers who have experience helping equipment distributors become more successful.
These educational providers also offer consultation to improve aspects of your business and a number of helpful resources including books, videos and presentations that can be purchased on the AED Product site.
The Educational Service Provider Network is a member benefit. For more information on speakers who can do on-site training, contact
Pat Novak
Workforce & Education Logistics Manager
Phone: 800-388-0650 x347
Contact Pat (Email)
Christine Corelli - Christine Corelli & Associates, Inc.
|  This month's featured provider is Christine Corelli, consultant and "Sales Service Excellence" expert. Christine has presented at AED's Annual Meeting and Manager's Conference in the past two years. She has been contracted by AED members throughout the United States and overseas to present her popular, motivational and informative program.
Christine teaches the techniques it takes to develop superior sales skills and excellent communication techniques to build a strong and loyal customer base. It's all about the customer and how to keep them.
Christine has written and published many books on the subjects she delivers.
For more information contact Pat Novak at 630-468-5135 or pnovak@aednet.org.
| Don Buttrey - Sales Professional Training, Inc.
|  Sales Professional Training offers you and your company a long-term plan of action to provide selling skills training and professional development of your sales team. This training will equip your sales people to become professionals and provide a standardized structure to assure maximized sales and profitability performance.
By partnering with Don Buttrey of Sales Professional Training, you will provide fundamental skills and tools for improved interaction and maximized results from every sales call. We will implement a formal sales process that equips with strategic and tactical tools. Instilling pre-call planning is an integral part of our training.
Doing in-house training as an entire, unified sales team becomes a significant event in the life of your organization! Young salespeople interact and learn from veterans. Veterans are re-energized and motivated. Privacy allows improvement on specific weaknesses and focus on unique competitive challenges! Plus, the team is equipped and motivated for the increased expectations placed on them.
It’s time for SALES TRAINING CAMP!
For more information contact Pat Novak at 630-468-5135 or pnovak@aednet.org.
| Jeffrey Lefebvre, Ph.D. - PriSim Business War Games
|  Test Drive: The Business War Game For Distributor Operations
Jeff Lefebvre and PriSim Business: War Games bring a unique and sophisticated business simulation program, Test Drive, to your location to train your team in their business setting.
Test Drive puts the keys in your hands. It’s your dealership and you have important decisions to make. Who will you hire, how will you train? Who is your target customer? Can you stock your inventory to sell, price competitively and still make a profit? Can your service department handle the demand? Will your bottom line stand up to the competition?
Experience the rush of competition and learn valuable strategy, financial, and business skills at the same time.
Learning Outcomes
Upon conclusion of Test Drive, participants will know how to:
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Define and describe the elements of strategic thinking and implement these practices into the planning processes for an equipment dealership
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Identify and demonstrate the ability to use specific techniques to analyze complex business situations
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Describe a business plan and discuss the essential elements of an effective business plan
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Develop an effective business plan for an equipment dealership
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Define customer lifetime values and discuss the importance of customer lifetime value as it relates to dealership performance
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Identify the purposes and function of the Balance Sheet, the Income Statement, and the Cash Flow Statement
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Define and describe the major line-items of the Balance Sheet, Income Statement, and Cash Flow statement using AED’s Cost of Doing Business Model.
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Demonstrate the ability to read and interpret financial statements using the AED Cost of Doing Business Model.
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Define and discuss the concept and processes of integrated decision-making and provide examples of how a decisions made in one area of the dealership impact other departments and the dealership as a whole.
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Demonstrate the ability to use common financial and operational ratios to evaluate the performance of a dealership.
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Produce and implement an effective group decision-making process.
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Formulate a "Total Dealership Perspective" and apply this to the process of making decisions for each profit center of the dealership as well as the dealership as a whole.
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Translate proven business techniques and strategies into specific dealership objectives and strategies.
The Value of Simulation:
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Engagement – Test Driverequires participants to discuss, analyze, strategize, experiment, and draw conclusions.
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Application – Participants do not have to wait until they get back to their dealerships to apply what they have learned during Test Drive. Instead, they can put theory into immediate practice through the simulation.
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Risk-Free – The complex (yet easy to navigate) simulation software makes it possible for teams to experiment with their decisions without posing any real financial or operational risk to their real-life dealerships.
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Immediate Gratification – In real-life business, it can take months or years to see the full-cycle results of a decision. Using Test Drive, results are apparent in a matter of hours through the performance feedback that participants get at the end of each round.
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Team Interaction – People bond when they share a joint objective. Test Drive fosters a natural camaraderie between participants which translates into stronger interpersonal and professional relationships outside of the simulation.
Dealership Teams should consist of:
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Managers with Team Members
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Management Teams – Parts, Service, Sales, Rental, Branch
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Executive/Manager Combined Teams
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Individual Dealership Managers – Parts, Service, Sales, Rental, Branch
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Individual Dealership Team Members
For more information contact Pat Novak at 630-468-5135 or pnovak@aednet.org.
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